We believe acts of random kindness can become acts of routine kindness – so we bought a billboard to spread the word.

The ARK Giving Project in Wisconsin is inspired by and a result of the Lubavitcher Rebbe's call to inspire humanity to greater moral and ethical heights through positive and consistent action.

Request An ARK

Get an ARK
charity box.

Fill it up.

Share the contents with a charity or someone in need.

Develop a habit of giving.

Why it Works

People are more influenced by the things they do than by the knowledge they are taught.

Compassion and kindness are strengthened by consistency. Giving small amounts of charity every day causes one to become a giver.

Childhood is the prime time to cultivate compassion and kindness. Children also influence adults to do the same. This creates a stronger culture of giving in society.

ARK charity boxes give every person the opportunity to make the world a better place through Acts of Random Kindness.

We can generate change in ourselves and in our community with the simple act of consistent giving. Keep it handy, use it daily, and together we'll achieve Acts of Routine Kindness.